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Writer's pictureRodrigo Gomes

The Game Changer: How Renting Facilities Elevates Youth Sports Organizations

In recent years, there has been a boom in investments in the youth sports market. This shift presents a unique opportunity for youth sports organizations traditionally accustomed to renting fields or courts from schools and community centers. Moving toward renting or leasing their facility can offer numerous advantages worth considering. Here are a few:


Flexibility in Scheduling: One of the primary benefits of having a sports facility is its unparalleled flexibility in scheduling. Organizations no longer need to work around the schedules of other entities or compete for prime time slots. Having exclusive access to the facility means that clubs can organize practices, games, and events at their convenience, ensuring athletes have consistent and reliable access to the spaces where they train and compete. This flexibility can be particularly beneficial for accommodating the varied availability of participants and making the most of peak performance times.


Enhanced Security Measures: Owning or leasing a facility grants organizations the authority to implement and enforce security measures. This autonomy allows for a more controlled environment, ensuring the safety and well-being of athletes, staff, and spectators. Organizations can tailor security protocols to meet their needs, from monitoring access to the premises to ensuring the surrounding areas adhere to safety norms. A secure environment protects the community and fosters a sense of trust and safety among participants and their families.


Increased Productivity and Program Innovation: With exclusive control over the space, organizations are poised to experiment with new programs or training methods that cater directly to their participants' needs. This autonomy encourages innovation, allowing clubs to quickly implement and assess the effectiveness of various programs without the constraints of shared use. Moreover, strategically utilizing the facility's working hours can significantly enhance productivity, making the organization more dynamic and responsive to its members' needs.


Marketing and Branding Opportunities: Renting a facility opens up many marketing opportunities. Organizations can leverage the physical space for branding, from displaying the club's name and logo prominently to showcasing sponsors around the courts or fields. This not only aids in building a stronger brand identity but also attracts potential sponsors and partners by offering valuable visibility. Additionally, having a dedicated space allows for more cohesive and targeted marketing strategies, enhancing the organization's presence in the community.


Considerations in the Search for the Ideal Facility


When searching for the perfect facility, there are several key factors youth sports organizations should consider:


  • Rent and Budget: Ensure the rental cost aligns with the organization's financial capabilities and business plan. Calculating the square foot production value against the cost and operational expenses can provide a clear picture of affordability and value. The organization must be on point regarding how much each square foot costs and how much each square foot can deliver. 

  • Location: The facility's location is crucial for accessibility and attractiveness. Proximity to schools, commercial areas, and ease of access can greatly influence participation rates. Additionally, ample parking and safe surroundings are essential for attracting and retaining members. Organizations must know where their participants are coming from and evaluate how their young athletes and their families can access the premises. 

  • Compliance and Facilities: The chosen facility must comply with local laws and regulations regarding recreational facilities. Organizations should verify that the property's physical layout and legal requirements suit sports/recreational activities.

Renting a facility offers youth sports organizations greater autonomy, security, and growth. By carefully weighing the benefits and considerations, clubs can make informed decisions that propel them towards achieving their mission and enhancing the sports experience for young athletes.



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